01For teams & collaborators
Looking at my experience?
See the scope of my leadership, sector experience and how I work across products, systems and teams.
Lead Product Designer at Experian
Designing the product,
the system and the team.
I’m Ben McCarthy-Jones, a product design leader and entrepreneur. I turn ambiguous customer problems into clear product direction. I also build the teams and conditions to deliver it.
Product strategy / Discovery / Systems thinking / Design leadership
A / Explore
Where would you like to start?
Explore my experience, selected work, ventures or speaking. Start with the area that’s most useful to you.
Explore my experience
02For product & design leaders
Reviewing how I work?
See public-safe case studies that show how I frame problems, contribute, make decisions and improve the systems around delivery.
03For investors & operators
Interested in the ventures?
See how I’m building products for chronic gut health, behavioural product design and trading card sellers, and the founder work behind each.
04For event organisers
Planning a talk or workshop?
Review prepared topics, formats and the practical outcomes a product, design or leadership audience can take away.
B / What I bring
The best design leaders don’t just improve the interface. They improve how the organisation decides.
My work connects customer insight, behavioural psychology and commercial reality. The goal is a product vision teams can believe in, a system they can work within and a culture that keeps learning.
I stay hands-on where it matters. I facilitate discovery, shape propositions, make complex problems tangible and coach designers through the decisions that raise the bar.
- Current
- Lead Product Designer Experian
- Leadership
- Built and led design teams Global, Busuu, Papier & Photobox
- Operator
- Building three active ventures Founder / product / design
C / Selected work
Leadership, shown through evidence.
A small selection of public-safe case studies, framed around the problem, my role and the verified outcome.
01Global
Simplifying multi-brand asset delivery across digital channels.
A fragmented production workflow became a reusable system. This reduced manual effort and made outputs more consistent and dependable.
Outcome
Reusable rules encoded into a shared template
- Industry
- Media & entertainment
- Focus
- Design operations, Automation
02Global
Strengthening research practice in a multidisciplinary product team.
Shared guidance, reusable templates and a central home for insight made research easier to conduct consistently and easier to use again.
Outcome
Reusable insight made easier to find and apply
- Industry
- Media & entertainment
- Focus
- Research operations, Team capability
03Global
Making career progression clearer for product designers.
A shared framework for individual-contributor and management growth made expectations and coaching conversations more transparent.
Outcome
Clearer shared expectations for progression
- Industry
- Media & entertainment
- Focus
- Team leadership, Career systems
D / Principles
How I lead.
- 01
Evidence before theatre
Start with the customer and the decision to be made. Research should change direction, not decorate a deck.
- 02
Psychology, applied with care
Use behavioural insight to reduce friction and make choices clearer. Never use it to manipulate people into the wrong outcome.
- 03
Make the system visible
Products improve when principles, patterns, progression and decision-making are explicit enough for teams to own.
- 04
Stay close to real life
Family life, travel and building ventures keep the work grounded in the constraints people actually navigate: time, trust and attention.
E / Contact